We provide high conviction investment ideas packaged in an all-in-one basket termed as "Best Ideas Basket". We also provide detailed research reports and quarterly updates on our recommended companies as part of our Comprehensive Plan. Our HNI Plan offers one-on-one access to our Research Analyst, Ankit Agrawal.

Base Plan

Best Ideas Basket

  • Service Fee (Annual):

    INR 14,000 + 18% GST

  • Service Fee (Semi-annual):

    INR 7,500 + 18% GST

  • Basket of High Conviction Ideas

  • Also available via smallcase

Comprehensive Plan

In-depth Research

  • Service Fee (Annual):

    INR 35,000 + 18% GST

  • Service Fee (3-Year):

    INR 89,000 + 18% GST

  • Base Plan + In-depth Research Reports

HNI Plan

One-on-One Access

  • Service Fee (Annual):

    INR 50,000 + 18% GST

  • Service Fee (3-Year):

    INR 125,000 + 18% GST

  • Comprehensive Plan + One-on-One Access to Research Analyst (Quarterly)

  • On-demand Single Stock Reports - Charged Separately

Frequently Asked Questions

What is Best Ideas Basket?

Our Best Ideas Basket is a compilation of our high conviction ideas. We also provide Conviction Level (%) per idea to indicate our confidence level in a given idea. The Conviction Level also indicates relative attractiveness of a given idea vis-a-vis our other ideas. Higher the Conviction Level percentage, higher our confidence level. Structuring the basket by Conviction Level also enables measurability and trackability of the conviction-weighted performance of our recommendations in a consistent and quantifiable manner across time periods. Note that these Conviction Level percentages should not be construed as portfolio weightages or asset-allocation/capital-allocation advice. Our clients/end-users are free to invest in none or one or many or all of our recommended ideas, in any proportion/weight/allocation as per their choice and as they deem appropriate.

Are you a Research Analyst/Advisor/PMS/AIF?

We are a SEBI registered Research Analyst. Under this license, our scope entails publishing research recommendations and/or research reports. Our recommendations are available through our Best Ideas Basket service. Our premium plans also includes access to in-depth research reports. Note that we neither provide portfolio management service or asset allocation advice, nor do we do financial planning and/or risk profiling.

How many ideas do you typically have in the basket? What is the typical velocity of new idea generation?

We follow a bottom-up approach to come up with new ideas. Typically, we have 10-15 ideas in the Best Ideas Basket with a horizon of 3-5 years. This implies that, on average, we generate 2-4 new ideas per year. However, when broad market valuations are very attractive (like in Mar 2020, at the start of the pandemic), the number of ideas could exceed our typical upper band. Similarly, the number of ideas could be below the lower band, when the environment is not conducive.

What does your in-depth research access entails?

Our in-depth research entails 1) Initiation Reports, 2) Quarterly Updates and 3) Exit Notes. Our initiation reports discuss new ideas in depth, including detailed investment thesis, channel checks, business model, competitive scenario, corporate governance checks and valuation. We publish quarterly updates on our invested companies post their earnings announcement. When exiting an idea, we publish exit notes to communicate our sell rationale.

Can smallcase subscribers get access to research reports?

Yes, our smallcase subscribers can get access to research reports by paying the differential fee to the aforementioned bank account. Once the payment is initiated, please send a proof of the same to

What are your criteria for exiting an idea?

We tend to be slow on entries and exits, as we believe that real money is made in holding, not in buying/selling. Wealth is created through longevity and compounding, there is no other magical secret sauce. Accordingly, we are stringent on both our entry and our exit filters. Our criteria for exit are: 1) Change in Thesis or Deteriorating Fundamentals, 2) Replacement for a More Attractive Idea and/or 3) Overstretched Valuations.

Are you registered with GST?

Yes, we are registered with GST. Our GSTIN is 24AKQPA9168D1Z3. In case you wish to claim ITC, please email us your GST registration certificate at the time of subscription, so that we can incorporate it in the invoice.

Reach Out to Us!

Please be free to contact us if you have any further queries.

Disclaimer: Investment in securities market are subject to market risks. Read all the related documents carefully before investing. Registration granted by SEBI and certification from NISM in no way guarantee performance of the intermediary or provide any assurance of returns to investors.